In successful projects of the Alofoke Media Group platform.
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Brazobán, who has had public differences with the businessman Santiago Matías in the past, used the hashtag #WasonPensando to publish a reflection in which he acknowledges that the previous format of “four people talking in a booth” is losing relevance. He also suggested that Matías will not return to that type of content and that he is probably already planning another reality show. “The guy is more advanced than his competition… you have to give it to him for that,” concluded the singer. The publication generated reactions among followers of both figures, who recalled past tensions between the artist and the businessman. However, the message was interpreted by many as a gesture of maturity and professional recognition on the part of Wason, who on more than one occasion, has publicly detracted from the success and actions of Santiago Matías, Alofoke. The success of La Casa de Alofoke represents a change in the way content is produced and consumed in the Dominican Republic. The traditional format of interviews and panels is being displaced by more dynamic proposals, which combine entertainment, digital influence and production, tools that Santiago Matías has brought in this new Reality show format called La Casa de Alofoke. With this new stage, Santiago Matías is consolidated as a key figure in the transformation of digital media in the Caribbean and all of Latin America. The attention that his reality show has generated, even from former critics like Wason Brazobán, reinforces his ability to adapt and read the market. At the same time, it sends a powerful message, because like Wason, other figures in the local entertainment industry, in which the renowned actor and comedian Fausto Mata is mentioned, who in the past has also publicly criticized Santiago Matías, recognized the success of La Casa de Alofoke, the successful and ambitious project in which Santiago Matías has become involved along with the team he leads at Alofoke Media Group.



