Option 13.0 celebrates a decade on the air and reinvents itself with a new image, content, and more humor

Preciosa Jimenez
4 Min Read

Santo Domingo.– Ten years after arriving on Dominican television, La Opción 13.0 opens a new chapter in its history with a comprehensive relaunch that renews its image and content, while maintaining humor as the hallmark that has defined its proposal since its inception.

The new features of this stage were presented during a meeting with journalists and media representatives held at Monte Cristo Restaurant, where the production team shared the changes that will accompany the program in the framework of its anniversary.

The program debuts new scenography, graphic line, audiovisual identity, bumper, and musical theme, in addition to incorporating new segments, contests, and production resources designed to provide greater dynamism and strengthen interaction with the audience.

Under the slogan “Humor, joy and fun”, La Opción 13.0 will continue to combine current events, interviews, music, trends, news, show business, guidance and entertainment, within a formula in which humor acts as the common thread.

Characters, parodies, satires, and sketches will continue to turn the topics that dominate public conversation and social media into relatable and entertaining content, a characteristic that has accompanied the program for a decade and is part of its positioning in the midday time slot.

One of the most visible changes will be its new set design, conceived by the renowned set designer Omar Martí, who developed a modern, functional, and versatile concept that will allow the studio to be transformed according to the needs of interviews, music, characters, segments, and sketches.

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The new stage maintains Las Opcioneras as a fundamental part of its proposal, composed of communicators Melissa Santos, Nathaly Luna, Jatnna Marte, and Ángela Sánchez, who bring current events, analysis, closeness, and dynamism to the various contents of the space.

The comedy cast is made up of Fausto Mata, María Tavárez, Daniel Luciano, Javier Ortiz, JoseMa Rodríguez, Crucito de los Santos, Yoly Almanzar, Franklin Veloz and Franklin Alcántara.

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As part of the tenth-anniversary celebration, during the press meeting, the organizing team dedicated a special moment to Fausto Mata, María Tavárez, Daniel Luciano, and Oscar Pérez, founding members and essential figures of the project, who shared how important their experience has been throughout these years.

The creative team is composed of scriptwriters Bolívar Pérez, Rafael Alduey, and Rafy Pérez, while the content offering is expanded with Gilbert Guzmán, in News; Sabet Cruz, in Immigration; and Manolay and JoseMa Rodríguez, in Entertainment.

The entire project is developed under the general production of Ericko Zapata and with the support of the Telemicro Media Group.

Opción 13.0 is broadcast from Monday to Friday, from 12:00 noon to 2:00 in the afternoon, on Telecentro, channel 13, and also features a rebroadcast at 7:00 at night on Telemicro Internacional, bringing its content to the Dominican community abroad as well.

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