Santo Domingo – Dominican urban singer and Latin GRAMMY nominee, Tokischa, released her new single “Ridin” on Thursday night, a direct and sophisticated reggaeton proposal that reaffirms her essence and unfiltered identity within Latin music. The song projects Tokischa in her maximum expression: power, desire and control. With a bold lyric and an enveloping rhythm, the single positions her as a presence that imposes her authority and sets the pace of her own story.
Throughout the theme, Tokischa is presented as “the rider,” the absolute protagonist of her narrative and a symbol of uncompromising female strength. The single connects this attitude with a new stage of confidence, leadership, and relationship with her body, reflecting a personal evolution that today manifests itself from security, autonomy, and total control of her artistic expression.
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“Ridin’ is about self-love. Being the boss of my emotions. Being comfortable and feeling confident in my body. Ridin is personality with confidence, a commanding voice and a great body”, commented Tokischa.
The release is accompanied by a music video filmed entirely in New York. Through dance as a central element, the artist projected a sensual and provocative energy, using the body and movement as tools of expression. Under the creative direction of Tokischa and the direction of Darrion Gallegos, the visual reinforced the message of power, control, and autonomy that defines the narrative of the song and Tokischa’s artistic identity.
