Olé Hypermarkets officially welcomes Christmas with a magical launch full of lights, music, and snow

Santo Domingo. – With an emotional and festive celebration, Hipermercados Olé officially kicked off the 2025 Christmas season this Wednesday, in an event that brought together special guests, media, influencers and business partners, who were part of a magical experience that marked the beginning of the most anticipated time of the year. The activity took place at its branch located on 27 de Febrero Avenue, almost corner with Núñez de Cáceres, under the conduction of the communicator Jenny Blanco, who welcomed those present with words full of emotion and Christmas spirit. During his intervention, Joelí Suriel, marketing and communications manager of the Olé group, highlighted Hipermercados Olé’s commitment to tradition and innovation, by presenting a Christmas collection that combines the nostalgia of classic details with the modern trends of Christmas 2025.

“Today we officially open the most magical time of the year, full of lights, joy and hope. At Olé we want every Dominican family to experience Christmas with excitement and closeness,” expressed Suriel during the opening ceremony.

As part of the opening act, he surprised the guests with the snowfall, which marked the beginning of the tour of the decorated areas of the store, where attendees could enjoy tastings, surprises and a multisensory experience that evoked the magic and charm of Christmas.

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With this event, Hipermercados Olé reaffirms its commitment to offer Dominican families much more than a shopping experience: a space where joy, tradition, and unity come together to celebrate the most beautiful time of the year.

The event was attended by personalities from the world of entertainment, press, and influencers, who shared the best moments of the launch through their social media with the hashtag #ChristmasAtOle.