The media team participated in the Inter American Press Association meeting to strengthen their capabilities in artificial intelligence, editorial innovation, and media sustainability.
Miami.– A delegation from De Último Minuto participated in SIP Connect 2026, the premier innovation summit for media outlets organized by the Inter American Press Association (IAPA), with the goal of learning about the trends transforming the journalism industry and strengthening their capabilities in artificial intelligence, editorial innovation, and sustainability strategies.
The media outlet’s representation was composed of Ysaura Ramos, Social Media Coordinator; journalist Cesilia Feliz; and Technology coordinators José Flores and Nilsida Espinal, who participated in conferences, panels, and exchange spaces alongside editors, executives, and media specialists from across the Americas.
During the event, held from July 28 to 30 at the InterContinental Doral Hotel in Miami, participants analyzed the impact of artificial intelligence in newsrooms, new platforms for content distribution, audiovisual innovation, and business models that seek to ensure the sustainability of media in a constantly evolving digital environment.
The different presentations agreed that artificial intelligence should be understood as a tool to enhance journalistic work, by allowing the automation of operational tasks and freeing up time for research, information verification, the production of more in-depth content, and the strengthening of editorial judgment.
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The agenda also included presentations on the latest solutions developed by Google for the news industry, as well as conferences on the future of news consumption, the strategic use of digital platforms, and the adaptation of media to new audiences.
Among the main speakers were Daniel Hadad, founder and CEO of Infobae; representatives from Google, YouTube, and the Reuters Institute, as well as other international leaders who shared experiences on innovation, artificial intelligence, and digital transformation applied to journalism.
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With its participation in SIP Connect 2026, De Último Minuto reaffirms its commitment to journalistic innovation and digital transformation, promoting the incorporation of new technologies and knowledge that contribute to offering journalism that is more agile, rigorous, and closer to the needs of its audiences.
